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Iteamic eyeing business in emerging markets

Bangalore, Karnataka – March 17, 2008 - Iteamic, an emerging IT software services company, is participating in IndiaSoft 2008, a buyer program organized by ESC [Electronics and Computer Software Export Promotion Council] on March 20 and March 21, 2008 in Hyderabad, with a view to expand its market.

With countries from South America, Africa, CIS and ASEAN participating at the event, Iteamic is eyeing business opportunities in these emerging markets where the use of IT applications and tools is growing.

Iteamic already has an international exposure. Though the US is the principal market for Iteamic, it has established presence in Switzerland in the last two years. It is also active in Hong Kong and Indonesia. The company has also serviced clients in the UK market and executed various assignments in Malaysia.

Commenting on the participation at the IndiaSoft 2008 event, Niyogi Krishnappa, Vice President – Projects, Iteamic said: "For a company, diversified geographic portfolio of revenue generation is important for stability. So diversifying outside of US is important. IndiaSoft 2008 is a great opportunity for us to meet potential clients and establish partnerships."

Sponsored by Ministry of Communications & IT, Ministry of Commerce & Industry, Government of India and STPI, last year, IndiaSoft generated approximately Rs 2,000 crore in business for participating companies.

Though many Indian small and medium companies are looking at markets outside North America for growth in view of the anticipated slowdown of the US markets, Iteamic is insulated from any such disturbance.

Niyogi says: "We are not really experiencing any direct impact of the US recession since we have stable clients. In the recent past, the only impact our business experienced was due to the fall of the exchange rate of the US Dollar against the Indian Rupee."

Using IndiaSoft 2008 as the platform, Iteamic will explore untapped markets where technological developments have been limited. "For SMEs, it is much easier to germinate and grow in emerging markets like Europe, Russia, Africa, South America and Asia," said Niyogi.

Iteamic will be showcasing their services in Financial Services, Education domains and Product Collaborative Development.

Iteamic provides global IT solutions and consulting services. Our proven methodology, industry expertise and technology strength allow us to provide the highest caliber of service to our clients for their competitive business advantage. We offer an integrated onshore, offshore and outsourcing delivery model with software development and application management services in a fully committed partnership with every client.

IndiaSoft 2008 is a unique hosted buyer program to open doors for opportunities to Indian Tier 2 & 3 IT & ITES companies. An established show, it ensures buyer-presence of delegates conglomerating from over 50 countries including LAC, CIS, ASEAN, Africa, North America, EU, Japan, China and Middle East.